Mayor Donna Deegan emphasized the event’s importance: "The Martin Luther King, Jr. Unity Breakfast is an opportunity to honor his legacy and embrace a shared vision of unity, equality, and progress. We’re honored to have bestselling author Jonathan Eig bring past and present together as the keynote speaker. All citizens are invited to participate in this storied tradition and be part of our ongoing work to build a city where everyone has the opportunity to thrive."
 
Breakfast will be held from 7 a.m. to 8 a.m., and the program will begin promptly at 8 a.m. Dawn Lopez from Action News Jax and Anthony Austin from First Coast News will host the breakfast, which will feature this year’s keynote address delivered by Jonathan Eig, Pulitzer Prize-winning author of King: A Life, the definitive biography of Dr. Martin Luther King Jr.
 
Eig is a celebrated historian and the author of six books, including four New York Times bestsellers. His works have earned numerous accolades, including the New York Historical Society’s Barbara and David Zalaznick Book Prize and a PEN America Literary Award. Eig also served as a consulting producer for the PBS documentary series Muhammad Ali, directed by Ken Burns.
 
Limited individual tickets and corporate tables are available for purchase at JaxMLKBreakfast.com. Individual tickets are $70, and corporate tables are $700. Ticket pricing includes admittance and breakfast. Parking for the event is free.
 
About the City of Jacksonville Office of Sports and Entertainment: The City of Jacksonville Office of Sports and Entertainment attracts, hosts, and creates opportunities that drive economic impact, accelerate the Jacksonville brand, and improve the quality of life and cultural engagement for visitors and residents. Jacksonville hosts hundreds of diverse events yearly, making Northeast Florida a premier destination with rich tradition and world-class hospitality. For more information, visit events.coj.net.